RSS feeds or ‘Rich Site Summary’ are standards when it comes to transporting data and using it on other sites, RSS feeds can be read in a web browser or subscribed to. Feeds are commonly refered to as ‘pulling’ rather than ‘pushing’ technology. ‘Pushing’ technology is publishing content and hoping that someone will pop by your site and read, listen or watch your content. RSS feeds are a pulling technology because visitors subscribe to your message and can retrieve it at any time. ‘Pulling’ technologies allow users to engage in people, resources and content when they like. These feeds are structures for content that is being updated on a regular basis, the content can be anything from blogs, photos, PDF documents, audio / video files, and other applications. RSS feeds contain the content and allow it to be transferred and shared within social networks, the number of applications that use RSS feeds are growing on a daily basis.