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Designer and web developer, Co-founder and Technical Director at Harkable.com. Previously I worked at Spotify, MySpace and InMobi. Contact me - ashley[at]papermashup.com

Social Bookmarking

AshleyAshley

trends

Search engines like Google and Yahoo have made it easier to find what you want but the internet is still an un ordered jumble of pages that makes finding anything useful a problem. Tagging content can help organize it into sections. Social Bookmarks use tagging as their primary way of organizing content, if every page or piece of content was tagged with words relevant to that information users would be able to find the information that they want quicker. Every piece of content can be tagged on the internet, Flickr make it easy to tag photos adding more information to photo and even tagging yourself or friends in an overlay that is only visible when you hover over the image. The value of tagging is only made apparent within a community of likeminded people who help to sort and clarify information. Information taken from Wikipedia (2008) states that many bookmarking services provide RSS web feeds for listings, and as these web services have matured and grown in popularity they have added more social features allowing users to rate and comment on bookmarks leading to users really deciding on what’s ‘hot’ and what’s not. This way of aggregating and organizing data isn’t new, the concept of sharing online bookmarks dates back to April 1996 in the middle of the ‘Dot Com Boom’ with the launch of ‘itlist’ within the following three years, bookmarking services became very competitive. StumbleUpon appeared on the market in about 2001 allowing users to discover, review and rate web pages. StumbleUpon is on the outset a web browser plug-in allowing you to rate pages as you browse the internet. Information taken from Wikipedia (2008) states that eBay purchased StumbleUpon, which at the time had an estimated 4 million members, in May 2007 for an estimated $75,000,000. Other social bookmarking sites include Digg, Slashdot, Reddit, Fark and del.icio.us.

Designer and web developer, Co-founder and Technical Director at Harkable.com. Previously I worked at Spotify, MySpace and InMobi. Contact me - ashley[at]papermashup.com

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